Your Channel Needs Its Own Sound.
We produce a custom audio signature for your channel, credit you as producer on every video that uses it, and pay you a partner fee based on your verified matched views.
Free to join · No upfront required (or $249 for custom) · Cancel anytime · Paid on verified usage only
Your videos earn millions of views. You earn $0 from AdSense.
If you use copyrighted music in your videos — and most fitness, dance, gaming, and reaction creators do — the rights holder claims 100% of the ad revenue on those uploads. Your content drives the views, but you don't see a dollar from AdSense.
An ident changes that. When your videos include original, registered music — your custom channel ident — you become part of the revenue conversation. We handle the music, the registration, and the administration. You get paid based on real, verified usage.
Three things. One clean deal.
Every creator in the Ident program receives a custom track, public producer attribution, and a monthly view-based partner fee — all governed by a single plain-language agreement.
From application to first payout.
We handle production and all rights administration. You use the ident and get paid based on verified, real usage.
Curated selection or custom production.
Most creators choose from our curated library — pre-produced idents matched to your niche and channel vibe. Ready within days, not weeks. Want something built from scratch? Choose custom production.
The fee scales with verified usage.
Your tier is set by your verified matched monthly views. No negotiation required — the formula is the same for every creator.
Transparent by design.
All figures use verified matched views only — not whole-channel views. Rate is set by your tier at the time of calculation.
| Creator type | Matched views/mo | Tier | Rate | Monthly fee | Annualized |
|---|---|---|---|---|---|
| Fitness / workout | 400,000 | Growth | $0.10 / 1k | $40 | $480 |
| Dance fitness | 900,000 | Growth | $0.10 / 1k | $90 | $1,080 |
| Sports compilation | 1,200,000 | Partner | $0.15 / 1k | $180 | $2,160 |
| Reaction channel | 2,000,000 | Partner | $0.15 / 1k | $300 | $3,600 |
| Zumba / dance workout | 4,000,000 | Partner | $0.15 / 1k | $600 | $7,200 |
See what we'd pay you.
Enter your estimated monthly matched views — the views on videos that would actually use the ident — and see your monthly creator partner fee.
The contract logic, plainly stated.
These are the core terms of the Ident creator partner agreement. No hidden clauses. Questions? Ask in the application.
Where the money comes from.
No black boxes. Here is exactly how the economics work, step by step.
We are a new platform onboarding our founding creator cohort. The model is proven — Content ID revenue sharing is how the music industry works — but ident.fm itself is early stage. We are transparent about that because we think creators deserve honesty over hype.